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"The office should be an honor. You should be on your best behavior at all times. We deserve better. I'm just so done with this." – Michael Held, farmer and businessman from Rubicon, WI

Today's Voters in Their Own Words

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"President Trump is causing havoc in people's lives. I voted for him in 2016. Will not be voting for him in 2020." – Jennifer Nery, farmer, Hiles, WI

Today's Voters in Their Own Words

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"Do your job, do it right, and try to be a decent human being." – Dave McLimans, steelworker from Chester County, PA

Today's Voters in Their Own Words

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"If you're not fighting for the middle class, how are you gonna bring anybody up?" – Farmers and workers from the heartland tell us how they feel about Trump now.

Today's Voters in Their Own Words

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"Good work ethic, faith in God, and doing what is right. It's not about the party at this point." Kevin, Ret. U.S. Army 1st Sgt., farmer from Greenfield, IA

Today's Voters in Their Own Words

Watch now

Slide"The office should be an honor. You should be on your best behavior at all times. We deserve better. I'm just so done with this." – Michael Held, farmer and businessman from Rubicon, WI Watch now Slide"President Trump is causing havoc in people's lives. I voted for him in 2016. Will not be voting for him in 2020."” – Jennifer Nery, farmer, Hiles, WI Watch now Slide"Do your job, do it right, and try to be a decent human being." – Dave McLimans, steelworker from Chester County, PA Watch now Slide"If you're not fighting for the middle class, how are you gonna bring anybody up?" – Farmers and workers from the heartland tell us how they feel about Trump now. Watch now Slide"Good work ethic, faith in God, and doing what is right. It's not about the party at this point." Kevin, Ret. U.S. Army 1st Sgt., farmer from Greenfield, IA Watch now

Today's Voters in
Their Own Words

The Campaign

Local Voices is a unique and effective model for bringing local voters’ voices to the center of the American political narrative. We create campaign ads in battleground states that feature local voices sharing their authentic political views and their endorsements of the Democratic ticket in their own words. We then air these ads in the same communities where they were made.

Why Our Model Matters

Now More Than Ever

By focusing on the real stories of individual Americans, we bucked the trend of spin, “identity politics” and punditry itself that have drowned out the voices of real people and furthered divisions in the country. And the election’s outcome speaks to the continued relevance of our target demographic: the rural and ex-urban voter. We need civil discourse and dialogue now more than ever. That’s the Local Voices way.

Our targeted local strategy that focuses on fostering dialogue in swing state communities, speaks to the the heart of where our country needs to go. We believe that if we had more resources at our disposal, our strategy could have made a significant impact on the discourse not just in our communities, but also would have gained notice from the national press that covered the horse race at the cost of focus on people.

Looking forward, our team at Local Voices stands committed to finding ways to help us all reconnect to our common dreams, humanity, and values. We will do our best to leverage the Local Voices model to help unite Americans going forward. There is much work to do.

With your financial support, Local Voices will make a lasting impact in the 2020 Elections. If you would like to join our team or can support our mission – please get in touch.