Founded in 2008 by Emmy-nominated documentary filmmaker Lee Hirsch (Bully), Local Voices is
an award-winning Democratic Super PAC that offers a unique and effective political advertising model.
Founded in 2008 by Emmy-nominated documentary filmmaker Lee Hirsch (Bully), Local Voices is
an award-winning Democratic Super PAC that offers a unique and effective political advertising model.
Over the last four Presidential election cycles, we have produced and aired over 80 positive campaign ads, focusing mostly on the working class, winning top industry honors and votes for the Democratic ticket.
We create campaign ads in the battleground counties of battleground states that feature local voices sharing their authentic political views and endorsements in their own words. We air our spots in the same communities where they were filmed – creating a uniquely persuasive political ad.
In 2016, we doubled our TV audience to over 40 million, while geotargeting across social media, reaching close to 6 million views on Facebook.
In 2012, our ads reached over 20 million voters, and President Obama won in 5 out of the 6 states where we advertised.
In 2012, leading public opinion and political strategy research company Lake Research Partners reported that Local Voices ads demonstrated:
Acclaimed research firm maslanksy + partners recently tested our 2016 pilot spot from Cascade County, Montana against high profile ads from the Trump and Hillary campaigns as well as Priorities USA with Republican and independent voters.
Local Voices will continue to focus its efforts on creating opportunities for residents of battleground states to share their stories.